The 80/20 of Lead Generation: Where to Focus Your Time for Maximum ROI

Most agents and business owners are busy with lead generation—but busy doesn’t always mean effective. If you feel like you’re constantly grinding but your results don’t reflect your effort, there’s a good chance you’re spending way too much time on the wrong things. Enter the 80/20 Rule—also known as the Pareto Principle. Eighty percent of […]